Your Digital Growth Partner

About

About Metrics Matter

We provide Digital Marketing expertise to build and grow your business. Work with us to discover how we partner with your team to achieve your business goals

Award Winning
Service

Award Winning
Service

Flexible Contract
Durations

Flexible Contract
Durations

Affordable
Pricing

Affordable
Pricing

TESTIMONIALS

What our
Clients Say

Don’t just take our word for it.
Hear directly from satisfied clients

We hired Metrics Matters to recommend changes to our website that would help drive online sales. Arvinder conducted a thorough assessment of our website and provided specific recommendations to enhance the user experience and improve the conversion rate. Our sales have more than doubled in the past 12 months in part due to implementing Arvinder’s suggested improvements. I recommend Metrics Matters to anyone looking to drive on line sales growth.

 - Joe Niemann, President
Searchblox

Metrics Matter helped us refine and target our paid search campaign, which boosted the conversion rate and provided us high value leads, leading to a significant increase in revenue. They provided end-to-end execution, from writing and testing ad copy to testing landing pages and effective budget management. Recommend to anyone looking for quick results on a limited budget.

 - Timo Selvaraj, VP Product Management

Services Offered

Build a Digital Presence

Customers are increasingly searching and shopping online. We help you build a digital brand and presence so that your customers can find and connect with you.

Generate Online Sales and Leads

Whether you sell online or whether you are looking to generate leads, we will work with you to identify the right channels and execute programs that deliver business results.

Consulting
Services

Looking for an objective assessment of your business? We provide digital strategy audit and consulting services with specific recommendations.

Blog

Tips, Tricks and More

date 14th Nov 2019 user Arvinder Kaur

Campaign Management – Checking Your Competition

Benchmarking Now that you have set up your campaign and it has been running for a while, it is...
date 31st Oct 2019 user Arvinder Kaur

Choosing a Bidding Strategy

Next to deciding your budget, probably the most important decision you will make during campaign set-up is the bidding...
date 05th Dec 2018 user Arvinder Kaur

Figure out your business strategy before building your website

I work with a local non-profit called SCORE that matches small businesses and start-ups with mentors that have expertise...
date 11th Dec 2019 user Arvinder Kaur

Measure What Matters

Google Analytics has a dizzying array of metrics that it makes available to you, and its easy to get...
date 20th Oct 2020 user Arvinder Kaur

Metrics Matter Proud to be Named a Top PPC Agency in Virginia by Clutch!

Here at Metrics Matter, we know it can be a tall task for a new business to keep up...
date 09th Oct 2019 user Arvinder Kaur

Paid Search Basics –Keyword Strategy, Quality Score, Conversions and ROI

Now that you have set up a Search Campaign, let’s talk about what you need to focus on to...
date 02nd Oct 2019 user Arvinder Kaur

Pick Your Campaign Type

As a small business owner looking to use paid search, one of the first decisions you have to make...
date 07th Sep 2019 user Arvinder Kaur

Planning for an Effective Paid Search Campaign

Google makes it really easy for anyone to get started with paid search. Just create an account, set up...
date 18th Oct 2019 user Arvinder Kaur

PPC Basics – Quality Score

Today’s post is all about Quality Score – what it is, why you should care, and how to drive...
date 25th Oct 2019 user Arvinder Kaur

PPC Basics – ROI & Conversions

With any marketing campaign, you want to make sure you are getting an adequate return on the spend. Paid...
date 24th Nov 2019 user Arvinder Kaur

The ABC of Digital Analytics

This week we will take a quick peek at the basic digital metrics that will help you run your...

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